Hi and welcome to our brand new blog.
We weren’t quite ready to go live with what we hope will become the UKs #1 fashion blog but we couldn’t resist a quick post about what we’ve started to see in the fashion world now that SS14 is on us (SS14 is Spring and Summer 2014 BTW but we’re sure you know that).
A number of the SS14 collections are featuring sport wear quite prominently and frankly, this isn’t something we expected to see this season (we thought it had peaked over the past couple of years due in no small part to the London Olympics and prior to that, the World Cup).
Gym shorts are this seasons must-have accessory if you are trying to get the sporty look going on. It may be a nice idea to mix this with a really short 1980′s style bomber jacket too if possible.
If you can’t quite visualise this and need a bit of inspiration, head over to the Tommy Hilfiger website and have a look at their collection to get a few ideas. Also, be sure to check out the latest collections from Marc Jacobs this season.